Client
Cadre Artist Management
Cadre Artist Management is a leading Toronto-based artist agency representing makeup, hair & wardrobe, artists in the fashion and beauty industries.
Project Tasks
We started with a logo design and created an accompanying complete brand identity to accompany it. The brand identity is artistic, light and contemporary and features original art created by UNIVERSE.
The website has many artists featured and is half a portfolio website of their work but also an informational site about the agency and their ethos.
The brand identity is contemporary and artistic, referencing the creative work that they represent for the artists and giving them a unique identity in combination with their modern classic logo design.
The website
The biggest challenge with this project was content management. Each artist represented by the agency needed to have a portfolio with their specializations featured clearly. We referenced over 50 agency websites worldwide to study best practices and get ideas of how to manage the website structuring.
