Brand style and originality as a powerful strategic advantage
Creating a strong logo and visual identity is critical to the success of your brand, whether this be your organization, business, product or your self-promotion. Universe specializes in creating one-of-a-kind branding that is unlike the stock, generic logos you will see our competitors create. We are artists first and have a keen eye for contemporary design trends and a love for modern, minimal design.
The top 10 signs that your website is outdated
Is your website outdated? Are there warning signs popping up? See some common fails and learn a bit about web design and development best practices in 2023.
The power of authenticity in branding and communication
We live in an ever-evolving culture that is currently very conscious of self expression and online representation. What does this mean for you and your brand? How do you want to be perceived and how will you connect to your audience in an authentic way?
Accessible report designs – What you need to know
We have extensive experience creating accessible report designs, working with many Toronto and Canadian policy researchers, think tanks, and universities. In this blog post we outline the ideal package of design. assets for releasing a report online.
Thinking about re-designing your website? Some tips to get you started
A core Universe design service is website design + development. We have been refining our process and are constantly studying best practices in minimal design. We are specialists in Wordpress websites, SEO, AODA (accessibility) and are here to share our knowledge with you to ensure your next website is your last one.
Example of a perfect report design and digital assets needed to share it
We have extensive experience creating accessible report designs, working with many Toronto and Canadian policy researchers, think tanks, and universities. In this blog post we outline the ideal package of design. assets for releasing a report online.
Colour palette considerations for your brand design
In this post we discuss colour considerations, trends and how the colours that we define for your brand's palette will define your brand visually and create immediate brand recognition.
Colour psychology, cultural perceptions & your brand design
When people think about colour we each have personal associations that are based on preference and cultural connotations. Your brand design should absolutely reflect your own taste and style but also connect with your audience in a strategic way. Let's look at the latest research on colour and learn about the science and psychology of colours relating to brand design.
Why you need more than just a logo: The benefits of a complete brand design
It takes time to create an awesome logo, and even more time to create an accompanying brand design and visual identity. Universe Design Studio started out as a design studio specializing in stand alone logo designs, aptly named Toronto Logo Design, but we realized quickly that clients need more than just a logo design.
Our top 5 reasons why we love WordPress websites
Back again with more love for Wordpress! We find a lot of clients have similar questions about how Wordpress works and why it's the best platform for their website so here is a quick rundown of what we love about the Wordpress platform and why we only use it for our web design and development projects.
FAQ: How do I get my website to appear on the top of Google search results?
Search Engine Optimization [SEO] is the technical term for the ways in which we can design a website to maximize its potential to appear at the top of Google’s organic search results. Learn how we can help you to get your website to appear on the top of Google search results with tips from Google and UNIVERSE.
FAQ: What is a brand design vs. a logo?
Looking at brand design by definition and how our process develops your logo and brand design in unity.
FAQ: How to create an AODA compliant website
A quick explainer about creating a website that is AODA compliant, what this accreditation means for you and your web design project and how we can help.